Traackr - In this live training series our product experts will help you get smarter on all things Traackr in just 30 minutes. Every two weeks we'll be featuring a new topic, so be sure to register for any upcoming sessions that catch your eye. 2024 Topics: Discovering New Influencers; How to Vet and Analyse Influencer Profiles

 
Influence 2.0: The Future of Influencer Marketing. We partnered with the top futurist in digital transformation to survey the globe’s most innovative brand strategists, including 3M, Amazon Web Services, American Express, Diageo, Microsoft and many more, to find out how influencer marketing is evolving.. Tamarine palo alto

Traackr helps you progress influencer engagements and collaborate between teams with robust relationship management features. Create custom groups Segment influencers by custom groups (i.e., shared interest) to build communities you can quickly manage and engage with. Register. Influencer Marketing Benchmark (MIM) (APAC) Jan. 21, 2025, 2 p.m. - 3 p.m. SGT. 300. Register. Understand how your brand and competitors perform among all influencers in your market and uncover actionable insights to guide your strategy. We would like to show you a description here but the site won’t allow us.In 2019, Traackr introduced the Brand Vitality Score (VIT) to measure the attention your brand earns among influencers. Specifically, VIT measures the visibility, impact and trust of influencer content mentioning your brand. Our goal was to create a system that will actually help you understand how your influencer marketing campaigns are ...The new State of Influence, shares insights on strategies and beauty trends being used by some of the top brands and influencers from the first three quarters of 2023. Download. All. Traackr Case Studies. Influencer Marketing Technology. Budgeting & Compensation.Press releases. November 9, 2023. Just The Facts: 2023 State of Influence Beauty Report. August 12, 2022. Traackr Named “Best Influencer Marketing Management Platform” in 5th Annual MarTech Breakthrough Awards Program. July 27, 2022. Traackr Launches New Influencer Marketing Job Board to Help Brands Scale.Take your influencer marketing strategy to the next level with Traackr's Brand Vitality Score (VIT). Learn how VIT helps you adjust your influencer marketing strategy to outperform …Traackr’s Influencer Lookalike feature also provides you with deeper insight into how influencers are connected to each other. For example you can browse unique influencer lists that show you: Notable Followers - Traackr shows you people who are influential (have a big audience) that follow the influencer you are …Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool”. “Brings structure and science to IM“. “Great influencer identification“. “The customer support team is excellent!”. “Perfect tool to streamline influencer marketing”.My Traackr Maarkting Example My influencer lists were segmented by influencer marketing campaigns for EMEA locations: “French Influencers,” “French Clients & Partners” and “French Prospects”; the latter two are shared with my sales and account management colleagues so they can collaborate, track clients’ online activities and ...Jun 17, 2021 · The Evolution of Gender-Inclusive Beauty. Although gender-neutral beauty terms have been popular in the past, data suggests that folks are moving towards more specific gender-inclusive beauty terms. Engagements with content mentioning non-binary, transgender, and gender-fluid beauty terms have increased by over 50% .For over 10 years, Traackr has powered influencer marketing for the world’s most loved brands. Our customers call us their system of record for influencer marketing because …Traackr is a system of record for all types of influencer marketing including organic advocacy, gifting and paid partnerships. Our technology is used by marketing and insights teams to run global programs from discovery to measurement.Nov 6, 2023 · FBFragrances @fbfragrances. 12. Noel Thomas @thenoelthomas. 13. Destiny @dessyxm. 14. Frederic @perfume_ologie. Download our full top influencers report to see stats, content, and our analysis on why these influencers are so compelling! Our goal with this series is to help you discover new potential partners and content styles, so you …ASOS is one of them and with its AccessAllASOS program has been leading the way in demonstrating what successful relationship programs in a B2C environment can look like. Created in 2000, UK based ASOS posted a £800m turnover ($ 1.3bn) in 2013 and an enviable 40% growth vs the previous year. …Join us for a 30-minute, exclusive first look at Traackr’s influencer collaboration platform, Studios. We’re excited to introduce you to our new destination where you will be able to form deeper connections with your influencers and streamline campaign collaborations. During this webinar, we’ll provide a preview of Studios and show you ...If you’re a Traackr customer and are interested in enabling Global Influencer Payments in your account, please contact your Traackr Account Director or Customer Success Manager. If you’re new to Traackr and are interested in learning more, let’s get you set up with a demo of the platform.Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“Oct 20, 2023 · With Traackr’s i nfluencer marketing platform you can search for influencers in 71 countries, 26 languages and 13 platforms, drilling down with: Extensive influencer data. Search by influencer socio-demographic criteria such as job title, gender, location, language, platform, follower count, and engagement rate. A Guide to Improving Influencer Marketing ROI with Spend Efficiency Metrics and Techniques. By applying Traackr’s influencer marketing budget framework, our customers have increased the impact of their programs by as much as 70% while reducing costs. In fact, Traackr’s recent Beauty State of Influence report found that video views on TikTok beauty-related content went up by 39% from 2021 to 2022. So it’s probably no surprise that brands are continuing to experiment with TikTok influencer campaigns to drive both awareness and sales. Whether you’re new to …Traackr expressly reserves the right to deny, cancel, terminate, suspend, lock, or modify access to (or control of) any Account or Services (including the right to cancel or transfer any domain name registration) for any reason (as determined by Traackr in its sole and absolute discretion), including but not limited to the following: (i) to ...With Traackr, you will be able to measure your efforts, understand what’s working, and make the right decisions. Calculate Your ROI with Traackr. Hear it from our customers. More than twenty of the top global advertisers and hundreds of emerging brands and agencies depend on Traackr everyday to make smarter influencer …Traackr integrates with the tools you use every day to manage your influencer program. We help minimize your workload so you can maximize your output. Ecommerce. Track clicks, conversions and revenue generated by influencers by integrating Traackr with your ecommerce website. Share tracking links and promo codes and measure and report on …Traackr integrates with the tools you use every day to manage your influencer program. We help minimize your workload so you can maximize your output. Ecommerce. Track clicks, conversions and revenue generated by influencers by integrating Traackr with your ecommerce website. Share tracking links and promo codes and measure and report on …We would like to show you a description here but the site won’t allow us.Download. In the new Fashion State of Influence, we’ll be sharing the top influencer marketing strategies and fashion trends from 2022. A few highlights include: Sponsored influencer content decreased from the prior year, but video views continued to climb as consumers ate up short-form video content. Resale (i.e. …2. Take a Balanced Approach. Influencer marketing budgets have three main components: technology, resources, and influencer spend. In order to pilot, kick-start or scale your program these three areas need to have an allocated spend. Understand your current program stage and adjust your budget …Paula Senfkorn (@paulasenfkorn), Germany. Paula is a lifestyle influencer who posts a variety of content primarily on TikTok. Over the first four months of 2023, she has gained almost 200K followers on TikTok, with her audience increasing from 425K to 619K. Adidas has partnered with her on a handful of …Mar 6, 2023 · Traackr is a platform for brands to find and manage influencers, based on data and analytics. It offers a Benchmark report that shows how brands compare to their competitors in the social media space, and a … Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“ Influencer Marketing Job Board. Find top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. Post a job. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Calculate your ROI.Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“Find influencers that are perfect for your brand. Traackr gives you the largest influencer search database and deep insights to find influencers best aligned with your brand.Traackr is an influencer marketing platform for global influencer strategies, which enables influencer discovery, campaign management and performance measurement for all types of influencer activations from organic advocacy to paid …Company Type For Profit. Contact Email [email protected]. Traackr is an influencer marketing platform for global influencer strategies, which enables influencer discovery, …Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“ Traackr x Luxurynsight: Luxury Marketing Insights. A deep-dive report on the luxury marketing strategies — from influencer marketing campaigns, to PR, to events, and more — that top brands used in 2023. Read the Report. Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“Jan 21, 2024 · Traackr is a system of record for data-driven influencer marketing, providing intelligence and tools to run impactful campaigns. Read 297 reviews from verified users, …Long-Term Influencer Relationship Tip #2: Be open to feedback. Creators need to feel seen and heard. Try hosting monthly “office hours” for creators to join and ask questions that may or may not be related to influencer programming, or set up individual sessions to talk through life changes and updates.Traackr’s 2023 Influencer Marketing Impact Report surveyed 500 consumers in the UK to understand how influencers, content, and social platforms have shifted consumer purchase behaviour. Explore some of the key findings and download the full report to go deeper. Highlights include: Most popular social platforms. Most …In fact, Traackr’s recent Beauty State of Influence report found that video views on TikTok beauty-related content went up by 39% from 2021 to 2022. So it’s probably no surprise that brands are continuing to experiment with TikTok influencer campaigns to drive both awareness and sales. Whether you’re new to …Welcome to Traackr! These onboarding courses will introduce you to the basic functionalities of Traackr including discovery, vetting, campaign management, and …Creators simply fill in basic demographic information and self-authenticate social accounts to join Traackr’s creator hub. Custom onboarding surveys. Easily capture all the information you need upon signup to support your specific goals such as product preferences and personal details, saving you precious time down the line. Quick vetting ...With this specific profile in mind, Avène used Traackr to research and hand-pick influencers with which to partner. Although the amount of influencers was relatively small, the Avène team found that a curated roster gave its internal teams more time to foster ties with their influencers. Its team is focused on deepening give-and-take ...Influence 2.0: The Future of Influencer Marketing. We partnered with the top futurist in digital transformation to survey the globe’s most innovative brand strategists, including 3M, Amazon Web Services, American Express, Diageo, Microsoft and many more, to find out how influencer marketing is evolving.This course is for Traackr users who want to understand their brand performance across their market. Duration: ~60 minutes. We'll cover: What is Traackr MIM/IMB? What is the …Second edition of the global IM research study by Brian Solis, Altimeter Group. In the second edition of the Influence 2.0 research report written by Brian Solis from Altimeter Group, you will get exclusive data and insights into what makes most advanced brands successful with their IM and what it takes to avoid falling into the IM “tactical ...Traackr’s 2024 Influencer Marketing Impact Report surveyed 1,000 Millennial and Gen Z consumers in the US, in order to determine which social platforms are the most impactful for influencer marketing. The Best Social Platforms for Influencer Marketing.Traackr, Inc. (along with each of Traackr, Inc.'s Corporate Affiliates (as defined below), collectively, "Traackr", “we”, “us” or “our”) respects your privacy and is committed to protecting your Personal Data. Notwithstanding the foregoing, to the extent any provision of this privacy notice applies to transfer data (as defined … VIT solves this for you. Here is a story about how Beekman 1802 became one of the top performing skincare brands on TikTok by embracing the VIT methodology. And here is another story about how Shiseido increased their influencer marketing success by 54% in one year - at a time when most makeup brands were struggling. Jun 17, 2021 · The Evolution of Gender-Inclusive Beauty. By. Stephanie Buecheler. Jun 17, 2021. Key Takeaways: Although gender-neutral beauty terms have been popular in the past, data suggests that folks are moving towards more specific gender-inclusive beauty terms. Engagements with content mentioning non-binary, transgender, and gender-fluid beauty terms ... Traackr makes it easy to invite creators to your campaign and track who has opted in so you can focus your seeding efforts on your true fans. Easily communicate goals and expectations Build a quick creative brief to share with potential partners the goals of your campaign and your content expectations for the gifted products. For the marketer, influencers are doubly important: 1. They serve as a proxy to the larger, unruly web, and help focus limited time and resources on the most powerful channels and conversations. 2, They are the most effective partners for sharing your messages and driving business your way. Influencer marketing is the process of identifying ... In terms of Instagram influencer marketing success metrics, there is good news and bad news. The good news is, Instagram has experienced unparalleled user growth and boasts the highest engagement of any social network. Sources claim that Instagram users are 15 times more engaged than Facebook …In fact, Traackr’s recent Beauty State of Influence report found that video views on TikTok beauty-related content went up by 39% from 2021 to 2022. So it’s probably no surprise that brands are continuing to experiment with TikTok influencer campaigns to drive both awareness and sales. Whether you’re new to …With Traackr, you will be able to measure your efforts, understand what’s working, and make the right decisions. Calculate Your ROI with Traackr. Hear it from our customers. More than twenty of the top global advertisers and hundreds of emerging brands and agencies depend on Traackr everyday to make smarter influencer …Traackr Case Studies. Amika Case Study. How amika relaunched in Sephora and exceeded sales targets with an integrated influencer marketing strategy. Raise brand awareness among target consumers for amika's hair care products, Generate engagement with the amika brand; and, Drive in-store and online purchases at Sephora. The Shiseido team uses Traackr’s VIT Score as a framework for measuring the impact of content generated from its influencer marketing program. The VIT score is broken down into three categories that the Shiseido team tracks and actively sets goals against: visibility (reach of content), impact (engagement generated), and brand trust (quality ... They call us the system of record for influencer marketing. For over 10 years, Traackr has powered influencer marketing for the world’s most loved brands. Our customers call us their system of record for influencer marketing because our platform brings together all influencer activities and data so they can make better decisions and grow ... Preview Traackr's social commerce capabilities which will bring social commerce workflows and sales data into your system of record for influencer marketing. Check it out. Webinar …Feb 15, 2024 · Top Influencer Marketing Strategy Templates. 1. Influencer Brief Template. A great influencer brief can make or break a creator’s experience with your brand. Since a brief is one of the first ways an influencer interacts with your brand and your team, it can set the tone for the partnership (and even determine whether you’ll work together ...Traackr’s 2022 Influencer Marketing Impact Report surveyed 1,000 consumers and 500 marketers in the US to understand how influencers and social platforms affect content consumption, brand affinity, and purchase behavior. Explore some of the key findings and download the full report to go deeper. Highlights include: Most popular social platforms.In this live session, you'll learn about Traackr's latest product updates over the past two quarters and get an exclusive sneak peek at future feature releases. During this session, …Whether you're running campaigns for organic advocacy, product sends, or paid sponsorships, Traackr’s campaign management toolset simplifies the process. Learn …The Traackr Brand Leaderboard benchmarks the performance of influencer content for brands in a given geographic market. Currently the leaderboard is available for more than 1,000 cosmetics, hair care, fragrance and skincare brands in the United States, United Kingdom and France. For each brand, Traackr measures the number of activated ...Find top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Discover 6 rising and top beverage influencers in the United States and Europe with audiences in …February 2023 Beauty Insights: Successful Infuencer Trips. By. Colton Wood. Mar 3, 2023. ‍ Below is the February 2023 edition of our Beauty Leaderboard Newsletter where we provide monthly data-backed insights on rising beauty trends, in-depth analyses of successful brand/influencer collaborations, and benchmarked …The total number of skincare content mentions increased by 197% between H1 2019 and H1 2020. Even influencers who typically are focused on makeup have turned to skincare products in recent months, as this content is of greater interest to their followers. Drawing on the same sample of influencers used for the report, I've identified six top ...Traackr Case Studies. Amika Case Study. How amika relaunched in Sephora and exceeded sales targets with an integrated influencer marketing strategy. Raise brand awareness among target consumers for amika's hair care products, Generate engagement with the amika brand; and, Drive in-store and online purchases at Sephora.Traackr allows you to easily identify top performing influencers across performance metrics like mentions, enagements, video views, potential reach, average engagement and engagement rate. For example, if you are heavily focused on video content and YouTube as a channel, you might be looking for someone who excels at driving video views. The ...Find top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. Post a job. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Calculate your ROI. Latest from the blog.Apr 19, 2023 · 下面分享一些我收集的 Tracker 地址,希望能帮到你。. 本页的 Tracker 地址都经过测试可以使用,并且会不定期更新和删掉不可用的服务器地址或IP。. 新增加了一些 … Traackr Named “Best Influencer Marketing Management Platform”. August 11, 2022. Traackr Launches New Influencer Marketing Job Board to Help Brands Scale. July 22, 2022. Traackr Launches New Brand Tools to Measure Impact of Social Commerce in the Influencer Economy. September 28, 2021. Announcing the State of Influence: Beauty 2021. March 25 ... ASOS is one of them and with its AccessAllASOS program has been leading the way in demonstrating what successful relationship programs in a B2C environment can look like. Created in 2000, UK based ASOS posted a £800m turnover ($ 1.3bn) in 2013 and an enviable 40% growth vs the previous year. …Traackr is the system of record for data-driven influencer marketing, providing the intelligence and tools needed to run impactful influencer marketing programs. Our platform enables marketers to ...Traackr allows you to easily identify top performing influencers across performance metrics like mentions, enagements, video views, potential reach, average engagement and engagement rate. For example, if you are heavily focused on video content and YouTube as a channel, you might be looking for someone who excels at driving video views. The ...

Welcome back to our monthly series where we investigate which beauty brands are producing the most interesting and successful influencer collaborations! Brands featured: Milk Makeup, Yves Rocher, Maybelline and e.l.f. Key learnings: social listening and imaginative content pay off, how to tastefully talk …. Rent reporters

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By applying Traackr’s influencer marketing budget framework, our customers have increased the impact of their programs by as much as 70% while reducing costs. Read the guide. All-in-One Influencer Marketing Platform. Grow. Find Influencers Influencer Analytics Recruit & Onboard. Activate.Feb 8, 2021 · Studios offers a solution to this challenge by providing a place for brands to form deeper connections with your influencers and streamline campaign collaborations. Set up one or multiple Studios across your organization with your own custom branding and domain. Design custom onboarding flows to collect and store relevant influencer data and ... Influencer Marketing Strategies, Technologies and Examples. Influencer marketing is a vital channel for many brands. As the practice has matured, brands of all sizes are viewing influencer marketing as an increasingly valuable component of their overall marketing strategy - transitioning influencer marketing from an experimental strategy into a key …Feb 8, 2021 · Studios offers a solution to this challenge by providing a place for brands to form deeper connections with your influencers and streamline campaign collaborations. Set up one or multiple Studios across your organization with your own custom branding and domain. Design custom onboarding flows to collect and store relevant influencer data and ... Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“ A Guide to Improving Influencer Marketing ROI with Spend Efficiency Metrics and Techniques. By applying Traackr’s influencer marketing budget framework, our customers have increased the impact of their programs by as much as 70% while reducing costs. Mar 6, 2023 · Traackr is a platform for brands to find and manage influencers, based on data and analytics. It offers a Benchmark report that shows how brands compare to their competitors in the social media space, and a …Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“Traackr integrates with the tools you use every day to manage your influencer program. We help minimize your workload so you can maximize your output. Ecommerce. Track clicks, conversions and revenue generated by influencers by integrating Traackr with your ecommerce website. Share tracking links and promo codes and measure and report on …Oct 20, 2023 · With Traackr’s i nfluencer marketing platform you can search for influencers in 71 countries, 26 languages and 13 platforms, drilling down with: Extensive influencer data. Search by influencer socio-demographic criteria such as job title, gender, location, language, platform, follower count, and engagement rate. Use Traackr’s Brand Vitality Score (VIT) for executive-level reporting. Present & share results. Showcase your success with custom shareable and downloadable reports. Export whole data tables into Excel for deeper analysis. A Guide to Improving Influencer Marketing ROI with Spend Efficiency Metrics and Techniques.Welcome to Campaign performance! Traackr helps you measure the performance of every campaign, organic or paid, across all major social platforms and communicate results across your organization. In this course, you'll learn how to use the Social Performance tab within a campaign to see an overview of your results.Welcome to Setting up your Traackr account! In this course, we'll take you through the account setup process including the account settings page, the user management page, and brand setup page. Through each of these pages you'll be able to customize your Traackr account to fit your influencer program needs.Traackr Academy is designed for both new and long-time Traackr users. This new launch is a key building block in the development of Traackr as the leading global influencer technology for enterprises. It coincides with the increased sophistication of the Traackr platform as our roadmap accelerates to meet the ever expanding needs of the global ...Whether you're running campaigns for organic advocacy, product sends, or paid sponsorships, Traackr’s campaign management toolset simplifies the process. Learn …Traackr has partnered with Scott Guthrie for the following interview, as part of our new global series “Influencer Marketing at Scale”. Listed on the stock exchange (Part of the IBEX 35 index) and still family-run Meliá Hotels International is one of the largest hotel companies in the world. This house of brands operates …Preview Traackr's social commerce capabilities which will bring social commerce workflows and sales data into your system of record for influencer marketing. Check it out. Webinar Strategies Powering the Highest Performing Beauty Influencer Marketing Programs Traackr analyzed 2 years of data to uncover the winning influencer marketing trends ...Traackr’s remarkable lifetime revenue performance is the inverse of what would be expected of a typical SaaS business at a similar stage. The large amounts these typically spend to ‘find’ the market and customers, was dramatically reduced by Traackr via use of its own IRM product as the foundation of its growth, using its own toolset in ...Traackr Academy is designed for both new and long-time Traackr users. This new launch is a key building block in the development of Traackr as the leading global influencer technology for enterprises. It coincides with the increased sophistication of the Traackr platform as our roadmap accelerates to meet the ever expanding needs of the global ...Press releases. November 9, 2023. Just The Facts: 2023 State of Influence Beauty Report. August 12, 2022. Traackr Named “Best Influencer Marketing Management Platform” in 5th Annual MarTech Breakthrough Awards Program. July 27, 2022. Traackr Launches New Influencer Marketing Job Board to Help Brands Scale..

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